Fantasy sports platform Faboom announces India’s biggest YouTube star, Bhuvan Bam as it’s brand ambassador.

Faboom set to disrupt the fantasy sports in India - Announces India's prominent YouTube creator, Bhuvan Bam, as its brand ambassador.

Bhuvan, who became the first Indian individual YouTube content creator to cross 10 million subscribers and is one of the biggest YouTube stars in India, will be the face of Faboom during this season of IPL. Through this association, he will ideate content and promote the brand’s unique and innovative format to his existing followers and a wider audience.

Thrilled and excited on the association with Faboom, Bhuvan Bam said,  “It is of top most importance to me that the brand I associate with aligns with my ideology and is equally relevant to my audience. We all have grown up playing sports and games during our childhood. At a time like this, especially when social distancing norms don’t allow us to physically relish those times, it’s really exciting how Faboom’s disruptive platform provides us with the exact same feeling of enjoying our favorite sport. I’m eagerly looking forward to being a part of this passionate group.”

With IPL 2020 inching closer, it is usual now to see cricketers sanctioning fantasy sports brands. This is the first time a digital prominent celebrity is stepping into the online sports world. Faboom’s collaboration with Bhuvan is not only unique but also setting a pioneering trend.

Founded by trio, Pratik Kumar, Rishab Mathur and Sudhir Kamath, Faboom, provides fantasy gaming experience offered to sports enthusiasts across India.

Pratik Kumar, co-founder, Faboom, said, Commenting on the association Faboom co-founder Pratik Kumar said, “Bhuvan Bam is hugely popular amongst youth across India, which is also the fantasy sports audience we hope to reach, making him the right fit for our brand. Since its inception in 2019, Faboom has already seen a rapid growth in its user base reaching 8 lakhs and with this partnership hope to grow the same exponentially. We have always admired Bhuvan Bam for doing things differently and disrupting the content space in a huge way. Similarly, Faboom is innovating in the fantasy sports industry by increasing the skill levels in the sport with its Rank and Boost fantasy formats and that is the spirit of our new IPL campaign with BB – No captain/Vice-captain, use all your 11 players and play the real fantasy on Faboom.”

With Faboom, the team intends to replicate the experience and bring about a resounding ‘BOOM’ in the world of fantasy sports in India. 

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