• Jio Platforms & Meta collaborate to launch JioMart on WhatsApp

    Business
    Jio Platforms & Meta collaborate to launch JioMart on WhatsApp

    The launch is a part of a strategic alliance between Meta and Jio Platforms designed to hasten India's digital transformation...


    Digital Desk: Meta and Jio Platforms today (August 29) announced the launch of the first-ever end-to-end shopping experience on WhatsApp, allowing customers to shop from JioMart directly from their WhatsApp chat. For the first time ever, JioMart on WhatsApp will allow users in India, including those who have never shopped online before, to easily browse through JioMart's entire grocery catalogue, add products to their carts, and then pay for their purchases without leaving the WhatsApp chat.


    "Our goal is to make India the leading digital society in the world. When Jio platforms and Meta announced our collaboration in 2020, Mark and I shared a vision of connecting more people and businesses online and developing genuinely innovative solutions that will improve the lives of every Indian. The first-ever end-to-end shopping experience with JioMart on WhatsApp is one illustration of an innovative consumer experience that we are proud of creating. The JioMart on WhatsApp experience strengthens our commitment to provide millions of Indians with an easy and comfortable method to shop online," said Mukesh Ambani, Chairman and Managing Director, Reliance Industries.


    The launch is a part of a strategic alliance between Meta and Jio Platforms designed to hasten India's digital transformation and give individuals and organisations of all sizes the chance to connect in novel ways and boost national economic progress. The JioMart on WhatsApp experience will transform how millions of companies communicate with their customers around the nation while enhancing shoppers' purchasing experiences with unmatched simplicity and convenience.


    JioMart's WhatsApp Bot, developed by Haptik, can provide an end-to-end e-commerce shopping experience.


    By just sending "Hi" to the JioMart number (917977079770) on WhatsApp, customers may start shopping on JioMart through the messaging app.