BCCI shortlists Guwahati as one of the six cities for new franchise in IPL 2022

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• Sep 7, 2021 | moderator

Guwahati: Guwahati has been listed among the six cities chosen by The Board of Control for Cricket in India (BCCI) for sale in the Indian Premier League (IPL).

As per statements, the BCCI is thinking of utilizing the growing Hindi market through the IPL development. The progress is conceived at developing the pan-India perspective of the cricket sport.

The Board of Control for Cricket in India (BCCI) has listed six cities- Guwahati, Ranchi, Cuttack (all East), Ahmedabad (West), Lucknow (Central Zone), and Dharamsala (North) — for sale. 

The Indian Premier League (IPL) 's coming edition is ready to extend the introduction for two teams. 

The committee has considered the zonal asymmetry and marketing possibilities while shortlisting these centers.

The sale is supposed to be taken the following month. However, the specific date is still to be settled. Rs 2000 crore has been set as the base cost for the new teams. 

The BCCI intends to exercise the IPL to two new cities in Hindi-speaking areas to hold a pan-India balance of the league. One of the significant ideas behind this is also the fame of cricket in the province.

The Hindi-speaking provinces employ sports in great estimates. As per the data open to the BCCI, the Hindi-speaking areas' viewership is highest linked to other areas. 

As per the data obtained by Cricbuzz, 65% of the viewers of the 4 billion minutes of the IPL coverage of Star Sports in 2020 originated from the Hindi-speaking areas.

Lately, Sony Ten 3, the Hindi communication channel of Sony Pictures Network, became the No 1 sports channel in the nation. 

BCCI was founded in the year 2007. IPL is recognized as the most famous cricket league in the world. In 2010, the tournament became the preeminent sporting competition to be broadcast live on YouTube.