Mangalore : Most popular Indian Coffee Joint, Cafe Coffee Day (CCD) founder VG Siddhartha has been missing since Monday evening. VG Siddhartha left behind a letter addressing to the board of directors and his CCD family in which he mentioned that he put all his efforts to see his company grow in the right profitable business model yet failed in conceptualizing the model.
Siddhartha further added, “I would like to say I gave it my all. I am very sorry to let down all the people that put their trust in me. I fought for a long time but today I gave up as I could not take any more pressure from one of the private equity partners forcing me to buy back shares…”
Siddhartha was last seen by his driver over the bridge across the Nethravathi River. According to reports, Siddhartha got off from his car near the bridge, about 375 km from Bengaluru, but did not return even after an hour. A panicked driver went down looking for him, but could not find him anywhere. He then alerted the family members who in turn informed the police.
CCD founder Siddhartha was facing trouble in handling his taxes in the last few days as mentioned by one of the member of CCD family.