India has benefited from PM Narendra Modi's financial incentives to increase domestic manufacturing and Apple's decision to seek...
Digital Desk: Apple is ready to sell Made-in-India iPhones on launch day for the first time. There is a potential that the new iPhone model purchased on the launch day will be manufactured in India.
According to Bloomberg, Apple Inc aims to make the iPhone 15, which is built in India, available in the South Asian country. Other than the iPhones built in India, the rest of the phones will be made in China.
Apple is poised to unveil the iPhone 15, upgraded watches, and AirPods at a highly anticipated event on Tuesday at its US headquarters. Sales of new products often begin approximately 10 days after their debut.
The sale of domestically manufactured iPhones will emphasise India's expanding manufacturing capabilities, as well as Apple's departure from its prior policy of selling China-made gadgets to customers worldwide.
Notably, the iPhone 15 is likely to be the device's most significant update in three years. The phone will have the most recent updates, from the camera system to other features. reportedly, the Pro variants will have a new 3-nanometer CPU.
However, there may be some delays with the India-built device due to unforeseen logistics difficulties, according to Bloomberg. Apple has yet to issue an official statement on the report.
The assembly of iPhone 14 sets in India took around nine months longer than those made in China. However, by 2022, the gap has been drastically decreased to mere weeks. By the end of March, the proportion of iPhones produced in India had reached 7% of Apple's overall manufacturing.
Prime Minister Narendra Modi's financial incentives to increase domestic production, combined with Apple's strategy to look beyond China, have contributed to India's growing importance in the iPhone maker's diversification effort.
Apple is working hard to diversify its production base and minimise its reliance on China. The financial incentives offered by the Indian government to manufacturers proved to be a big draw for Apple. Currently, India is critical to Apple's diversification efforts.
The fresh lineup is essential for reviving dwindling sales. In August, Apple revealed its third consecutive quarter of falling sales, weighed down by sluggish consumer demand in important regions such as the United States, China, and Europe.
Furthermore, other Apple suppliers in India, Pegatron Corp. and a Wistron Corp. facility that is set to be acquired by the Tata Group, will likely soon construct the iPhone 15.
India appears as an important attraction for Apple not only in terms of manufacturing but also in terms of retail sales and consumer base. Apple recently built its first India stores.
Apple claimed without providing specific figures that iPhone sales in India increased by double digits to a record high in the fiscal quarter ending June.
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