In a remarkable order placed through the well-known online delivery service Swiggy, a Chandigarh-based family celebrated India's cricket victory by ordering 70 biryanis.
Digital Desk: India defeated Pakistan in an ODI World Cup match in a thrilling encounter at the Narendra Modi Stadium, claiming yet another emphatic victory. But what catches people's attention was a unique off-field event. In a remarkable order placed through the well-known online delivery service Swiggy, a Chandigarh-based family celebrated India's cricket victory by ordering 70 biryanis.
This biryani extravaganza was taking place as the Indian squad began their quest to reach a target of 192 runs. Swift to notice the unusual party, Swiggy posted the captivating account on X (formerly Twitter). The post claims that the family placed its order for 70 biryanis on a Saturday during India's thrilling run chase against Pakistan.
Social media users flooded the post with comments very soon. Some others were moved by the family's act of kindness and tried to take advantage of the situation for their own gain, while others praised Swiggy's innovative marketing strategy.
One person made the amusing plea, "Give me a free order coupon if India wins today."
Another user commended the cleverness of the marketing gimmick by remarking, "This is called a marketing strategy."
This celebration of biryani is not unique. A woman from Bengaluru had earlier ordered 62 biryanis during the India-Pakistan Asia Cup match played in Pallekele in September, underscoring the passion and enthusiasm that cricket sparks among fans.
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