Netflix introduces new personalized tab for Android and iOS users

• Image Credit: Google

• Jul 25, 2023 | Dhupali Das

Streaming giant Netflix is rolling out a new personalized feature called the 'My Netflix' tab for Android and...

Digital Desk: Streaming giant Netflix is rolling out a new personalized feature called the 'My Netflix' tab for Android and iOS users. The company announced the launch in a blog post on Monday, stating that the new tab aims to enhance the user experience by offering tailored content recommendations and easy access to favorite shows and movies.

The 'My Netflix' tab, currently being introduced on iOS, will be available for Android users early next month. According to Netflix, this tab is a "one-stop shop tailored to you with easy shortcuts to help you choose what you want to watch."

Within this dedicated space, users can find a variety of content-related information, such as their downloads, TV series, and movies they have given a thumbs up to. It also displays shows and films they've saved to their 'My List,' trailers they've watched, set reminders, ongoing series or movies, recently watched content, and much more.

The introduction of the 'My Netflix' tab aims to make it easier for users to access and watch their preferred content while on the go with their mobile devices. It provides quick access to saved or downloaded content, streamlining the user experience for subscribers who are often on the move.

Also Read : Twitter officially replaces bird logo, website now shows 'X'

However, Netflix users need not worry about missing out on the full catalogue of series and films. The company clarified that the 'My Netflix' tab is an additional feature and users can still explore the Home tab and other sections of the app to discover a vast array of content.

To ensure the personalized recommendations are finely tuned, Netflix encourages users to interact with the platform and express their preferences. As users engage more with the service and provide feedback on their viewing choices, the 'My Netflix' tab will adapt and showcase content that aligns with their interests.

Earlier this month, Netflix had updated its profile transfer feature, allowing users to transfer their profiles to existing accounts. This feature enables users to carry over their personalized recommendations, viewing history, 'My List,' saved games, and other preferences to another account.

Moreover, in a recent development, Netflix announced that it has put an end to password sharing in India. The company is alerting subscribers who have been sharing their accounts outside their homes. This move comes after the company had launched a paid sharing model in over 100 countries, covering more than 80 percent of its revenue base back in May.

With these new enhancements and personalized features, Netflix continues to refine its platform, making it more user-friendly and ensuring that subscribers get the most out of their streaming experience.