• Nitin Gadkari's road safety advertisement featuring Akshay Kumar is criticised for "pushing dowry."

    National
    Nitin Gadkari's road safety advertisement featuring Akshay Kumar is criticised for "pushing dowry."

    Digital Desk: Nitin
    Gadkari, the Union Minister for Road Transport and Highways, issued a tweet on
    his Twitter account on Friday, September 9, encouraging driving safety. In
    order to increase safety in the event of an accident, the advertisement
    encourages people to use six airbag-equipped vehicles. However, the Bollywood
    actor Akshay Kumar-starring campaign received criticism for supposedly
    "encouraging dowry."



     



    In the commercial,
    Akshay Kumar portrays a police officer at a wedding who is discussing the
    amount of airbags in a car with the groom-to-father. be's He is shown
    persuading the father to buy his daughter a car with six airbags rather than
    sending her off in one with only two airbags.



    Shiv Sena leader
    Priyanka Chaturvedi criticised the advertisement shortly after it went viral,
    alleging that it promotes dowry in the name of increasing road safety. She
    posted on Twitter, asking, "Is the government spending money to promote
    the safety feature of a car or promoting the immoral and criminal act of dowry
    through this ad? This is really a terrible advertisement. Who passes such
    creatives.



     



    The advertising was criticised by other commenters as well,
    who claimed it influenced people to spend money on cars with six airbags rather
    than building better roads. Improve the roads first, someone said. "You
    people can't fix the 3000 potholes in a 300 metre road, but you are advertising
    those who sell expensive cars."



    A photograph of the Mumbai-Goa Highway was submitted by
    another user. This is the Mumbai-Goa highway, and the dangerous location is at
    Kasarde Titha, Talere. Will the six airbags save lives if a fatal accident
    occurs? he said.

    Shiv Sena leader Priyanka Chaturvedi criticised the
    advertising in a Twitter, writing, "This is really a dangerous
    advertisement. Who approves such artistic work? Is the government using tax
    dollars to advertise the safety features of cars or is it using them to
    advertise the immoral and illegal practise of dowry? ”


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