Digital Desk: Prag News, one of the leading regional news channels in Northeast India, has consecutively held the No.1 position among Asamese news channels in North East (Urban), as per BARC data, the credit goes to its viewers and supporters for their unwavering love and support.
Prag News has consistently been ranked in the top position, achieving a massive 31.22% rating point.
The accomplishment is based on reports and is attributed to the support of the people of Assam.
Prag News, a 24x7 Assamese news channel, is one of the oldest local news channels in Assam, headquartered in Ulubari, Guwahati. The satellite-based channel was inaugurated by the then-Chief Minister of Assam Tarun Gogoi.
Prag is the first privately owned cable television channel in Northeast.
Dr. Sanjive Narain, a prominent figure in the North-Eastern Indian media landscape, is the owner of Prag News.
Dr. Narain, a national award-winning entrepreneur and producer, has significantly impacted the regional TV and news media, Assamese film industry, and the automobile sector across Assam and North-East India for over 30 years.
He is a renowned businessman from Assam, heading the S.N. Group of Companies, which operates 29 diverse ventures across multiple sectors, including healthcare, entertainment, automobiles, logistics, construction, information technology, education, distribution, and the Northeast region's first scheduled commuter airline, Jettwings Airways.
He established Prag News under A.M. Television Private Limited and launched numerous other channels.
Prag News thrives under leadership of its key people, including Dr. Sanjive Narain (Chairman/Managing Director), Dr. Akshata Narain (President), Kunal Deshmukhya (Chief Operating Officer), Prasanta Rajguru (Editor-in-Chief), Chandra Sekhar Sarmah, General Manager, Debajit Bhuyan (Associate Editor), and Shoubhik Roy Choudhury (Digital Head of Operations).
Prag News was honoured with the Best Mass Communication Award in the year 2003 and 2004. In the year 2011, it received the Best Regional Channel award from the Newspaper Association of India for its significant contribution.
Prag News is also the winner of the NEBCUS Media Award for two consecutive years, 2011 and 2012.
