New logo of ICC T20 World Cup revealed ahead of 2024 edition in West Indies/USA

• Image Credit: Google

• Dec 7, 2023 | Dhupali Das

The International Cricket Council (ICC) has set the stage for an electrifying cricketing extravaganza with the unveiling of...

Digital Desk: The International Cricket Council (ICC) has set the stage for an electrifying cricketing extravaganza with the unveiling of a vibrant new logo for the upcoming ICC Men's T20 World Cup, slated for June 2024. This announcement, made on Thursday by the global governing body for cricket, signals a dynamic shift in the visual representation of the pinnacle event.

The logo's design draws inspiration from the iconic palm trees synonymous with the West Indies and the characteristic 'stripes' associated with the United States, paying homage to the host nations of the ICC Men's T20 World Cup 2024. With 20 teams vying for glory across 55 matches, the tournament promises a riveting display of talent and competition.

In a statement issued by the ICC, the organization hailed the new logo as a reflection of the game's relentless energy. The emblem ingeniously amalgamates the essence of T20 cricket, incorporating a bat and ball within a dynamic visual identity. The T20 lettering undergoes a transformation, morphing into a swinging 'bat' enclosed within a lively 'ball,' symbolizing the game's intensity and impact.

Notably, the 'strike' graphic embedded within the ball encapsulates the frenetic atmosphere of T20 matches, characterized by escalating excitement and heart-pounding moments, akin to the suddenness of a lightning strike.

An intriguing facet of the revamped brand identity is its integration of textures and patterns inspired by the host country for each World Cup edition, promising a unique visual experience for fans.

Claire Furlong, the ICC General Manager for Marketing and Communications, expressed anticipation for the forthcoming tournaments. She emphasized that the new visual identity aims to encapsulate the energy and thrill that fans worldwide can expect from the ICC Men's and Women's T20 World Cups. Furlong highlighted the incorporation of distinctive patterns as a means to provide each host nation with a unique and identifiable element across the event's aesthetics.

As cricket enthusiasts gear up for the impending excitement, fans are encouraged to register their interest to receive updates and ticket information for the ICC Men's T20 World Cup in the West Indies and the USA. With the stage set and anticipation building, cricket aficionados await a high-octane showdown at the T20 World Cup 2024.