MS Dhoni roped in as an official brand ambassador by the State Bank of India

Dhoni, as SBI's brand ambassador, will play a key part in different marketing and promotional efforts...

Digital Desk: State Bank of India (SBI), the country's largest bank, announced on Sunday its partnership with cricketing star Mahendra Singh Dhoni as its official brand ambassador.

Dhoni, as SBI's brand ambassador, will play a key part in different marketing and promotional efforts, the bank said in a statement.

<blockquote class="twitter-tweet"><p lang="en" dir="ltr">We are pleased to onboard MS Dhoni as Brand Ambassador of SBI. Mr. Dhoni’s association with SBI as a satisfied customer makes him a perfect embodiment of our brand&#39;s ethos. With this partnership, we aim to reinforce our commitment to serving the nation and our customers with… <a href="https://t.co/HlttRFGMr6">pic.twitter.com/HlttRFGMr6</a></p>&mdash; State Bank of India (@TheOfficialSBI) <a href="https://twitter.com/TheOfficialSBI/status/1718236579158958180?ref_src=twsrc%5Etfw">October 28, 2023</a></blockquote> <script async src="https://platform.twitter.com/widgets.js" charset="utf-8"></script>

His exceptional ability to keep cool in stressful situations, as well as his famous talent for clear thinking and swift decision-making under compulsion, make him the ideal candidate that resonates with SBI to connect with its customers and stakeholders across the country, according to the company.

According to the bank, the relationship represents the bank's dedication to building closer ties with its clients while embodying the ideals of dependability and leadership.

"Dhoni's association with SBI as a satisfied customer makes him a perfect embodiment of our brand's ethos," stated SBI Chairman Dinesh Khara. 

"We hope that this collaboration will strengthen our commitment to serving the nation and our consumers with trust, integrity, and unflinching dedication," added Chairman Dinesh Khara.