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Digital Desk: The 80-year-old Bollywood icon Amitabh Bachchan recently accepted the position of "Goodwill Ambassador" for the Maa Bharati Ke Sapoot website, which supports the Armed Forces Battle Casualties Welfare Fund (AFBCWF).

 

The veteran actor is one of the finest and most influential stars in Indian cinema history, and his persona is such that people can`t help but follow and emulate him. With his association, Amitabh has supported numerous social efforts to inform people about sanitation, vaccinations, and even tourism. So, let us take a look at 5 humanitarian and environmental causes that the actor endorses. 

 

Polio Goodwill ambassador 

Amitabh was selected as the brand ambassador for the Polio Eradication Campaign in 2002 as a means of addressing the issue and appealing to a larger demographic; he apparently did not charge any money for it. The World Health Organization (WHO) certified India as polio-free in March 2014.

 

UNICEF Goodwill ambassador 

Amitabh was chosen as the UN Ambassador for the Girl Child in 2014 with the intention of ending gender discrimination in the country and replicating the success of the polio eradication program. He helped UNICEF in the same year with campaigns like "Unite for Children" and "Unite Against AIDS."

 

Hepatitis Goodwill ambassador 

Amitabh, a hepatitis B survivor, was chosen by the World Health Organization (WHO) in 2017 to serve as a goodwill ambassador for hepatitis in the South-East Asia region. He has played a crucial role in the effort to raise awareness of the condition.

Support for PETA 

The actor has been a strong supporter of PETA, and he even worked with PETA India to help free Sunder, a 14-year-old elephant who had been abused and chained in Kolhapur, Maharashtra.

Swachh Bharat Mission 

The "Swachch Bharat Abhiyan" initiative has been started by the Indian government to keep the nation's roads, streets, and infrastructure clean. Since the campaign's inception in 2014, Amitabh has supported Prime Minister Narendra Modi and acts as its ambassador.

Rajnath Singh, the defense minister, will unveil the "Maa Bharati Ke Sapoot" website on Friday. It will make it possible for citizens to make donations to the Military Battle Casualties Welfare Fund (AFBCWF). The website will be unveiled at a celebration planned on October 14 at the National War Memorial Complex in New Delhi, according to the Ministry of Defence.


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